Elevate By D2C Insider - Growth Accelerator For D2C Brands & Enablers
Ignite Growth in 10 Weeks!
Cohort 2 Starts from 27th July 2024!
Upto 30% scholarships and No Cost EMI Options Available
Course Curriculum
Introducing Elevate by D2C Insider
Building upon the success of the inaugural program, the second cohort of Elevate offers 10 weeks of immersive learning, peer networking, and strategic opportunities for growth culminating with the Demo Day.
Program Features & How are we Different?
10 weeks of hands-on actionable learning along with a peer network of similar-stage fellow founders, a growth acceleration reward program, mentorship from experts and access to raising funding from investors.
- Learning from failures/successes of 25+ marquee founders and operators, helping you with their insights and success playbooks.
- Structured curriculum across 15+ modules through 20+ live workshops including pre-reads & assignments.
- Curated cohort community, providing a platform to engage in discussions, ask questions & start threads on diverse topics. Continued alumni network post-course completion.
- Peer learning with personalized 1-on-1 meetings with fellow founders, creating opportunities for shared insights and growth.
- Beyond the 10 weeks knowledge programme, founders will also now get access to an extended 12 months 1-1 mentorship programme with option to choose a mentor from a pool of top seasoned D2C founders as part of the accelerator.
- In exchange, D2C Insider will acquire an advisory stake of upto 3% from each participating brand .
- This equity stake will be dedicated to offering continuous mentorship, customized to suit the unique requirements of every startup.
- Pre-vetted network of selective services agencies and freelancers with discounted rate cards designed exclusively for the Elevate brands.
- 12 months engagement at the discounted rate card and delivery tracking facilitated by D2C Insider platform.
- Partners ranging from Shopify Development, Performance Marketing, Brand Building, Fund Raising, Production and Cataloguing, Design and Creatives, Marketplaces Onboarding & Management, Social Media Marketing and others.
- More than INR 25L worth of credits curated across 25+ top enablers and service providers with an immediate cost saving for your startup.
- Exclusive rewards across essential areas including branding, marketing, advertising, marketplace management, warehousing, logistics, packaging, payments, customer support and technology.
- Introduction to Institutional Investors via expert sessions.
- Opportunity to pitch live to 50+ VC Funds and marquee angels through Demo Day .
- Committed capital worth minimum INR 50L each for top 3 Demo Day winners through D2C Insider Super Angels Fund.
- Visibility in D2C Insider Newsletter, subscribed by 25000+ Founders & Investors.
- Priority job listing in the D2C Insider Jobs portal.
- Exclusive offer promotion by D2C Insider community.
- Discounted access to D2C Insider events.
- Chance to get featured in the D2C Insider podcast.
Mentors in Cohort
Elevate Brands in Cohort 1
Investment Partners
Reward Program Partners
Who is this course for?
Operational D2C Website
INR 5L to INR 25L Monthly Revenue Run Rate
Familiarity with Basic Concepts
At least 1 top-tier marketplace presence (Amazon, Flipkart, Myntra, etc)
Bootstrapped or looking to raise their first institutional investment round.
What to expect from the Program?
Immerse yourself in 10 weeks of hands-on learning guided by seasoned D2C experts.
Gain invaluable insights from both successes and setbacks of industry leaders for strategic decision-making.
Join a curated community of like-minded founders for engaging discussions, Q&A sessions and shared knowledge.
Access Rewards Program from partner network for D2C services and expert vendors.
Demo Day access to 50+ investors, and a chance to secure committed capital.
Personalized mentorship from experienced D2C leaders and CXOs, including 'Group Mentor sessions' for tailored guidance.
Enjoy exclusive D2C Insider community benefits
| Masterclass | |||
|---|---|---|---|
| Area | Modules | Founder/ Operators | Investors |
| D2C- Fundamentals & Industry Overview | D2C - Intro, overview, scope | - | 1 |
| Product Development and PMF | Product development cycle & PMF | 1 | - |
| Brand Building & Marketing | Brand Building & Customer Experience | 1 | 1 |
| Content & Social Media Marketing | 1 | - | |
| Captive Growth | D2C Growth Hacking | 1 | 1 |
| Acquisition - Organic & SEO | 1 | - | |
| Acquisition- Meta & Google Ads | 1 | - | |
| Retention/ CRM | 1 | - | |
| Conversion Rate Optimisation & Analytics | 1 | - | |
| Marketplace Growth | Marketplace Channel Strategy | 1 | 1 |
| Organic (Marketplace hygiene) | 1 | - | |
| Inorganic | 1 | - | |
| Operations & Customer Support | Warehousing, Logistics and Inventory Planning | 1 | - |
| Customer Support | 1 | - | |
| Funding & Finance | Finance, Unit Economics, Funding 101 | 1 | 1 |
| Culture & Hiring | Team, Culture & Values- Hiring & Managing | 1 | - |
| TOTAL | 20 | ||
Week in Elevate Program
| Core Sessions Live, interactive sessions | Workshops, Mentorship Group mentorship | In Person meetups | ||
|---|---|---|---|---|
| Masterclass | Special Session (by Industry Experts) | Kick Off Meetup ( 1st Week ) Demo Day (Final Week) | ||
| Tue | Thu | Sat | ||
| 8pm to 9:30pm | 8pm to 9:30pm | 11am - 12:30pm | ||
Application Process & Program Fee
1
Online application & complete program registration.
2
Application
Review
3
Conversation with shorlisted candidates
4
Candidature confirmation
5
Payment & Onboarding
Submit your application online. The curation team will then review the applications and share a shortlist.
Selected candidates will be invited for an interview, and those who successfully pass the interview will receive an invitation to join the cohort.
Get 40x ROI from Elevate
Benefit of being part of Elevate learning cohort, provides 40x ROI along with learning, mentorship, access to capital and community!
*Valid only for Top 3 winners*
Frequently Asked Questions
Elevate is a dynamic growth accelerator designed to accelerate the growth of early D2C brand founders. We provide a structured program with actionable learning, mentorship and access to potential investors to help you take your D2C brand to the next level.
Elevate is tailored for operational D2C websites with a monthly revenue run rate above INR 5L. It’s ideal for founders who already have a foundational understanding of D2C concepts and have a presence on at least one top-tier marketplace and looking to breakout to next growth stage.
You’ll gain insights from both the successes and failures of industry-leading founders, helping you avoid common pitfalls. You’ll receive hands-on, practical knowledge from experienced operators and industry experts, all delivered through a structured curriculum.
The program is designed to run for 10 weeks. Specific start dates will be communicated to selected participants upon enrollment.
The cohort is curated based on a thorough review of applications by our expert team. We consider factors like business model, revenue trajectory, and market presence to ensure a diverse and dynamic group of participants.
We evaluate factors such as the uniqueness of your D2C offering, revenue growth potential, and alignment with the program’s learning objectives. This helps us create a cohort with a mix of promising D2C startups.
Demo Day is an opportunity for participants to showcase their startups to a curated audience of investors and angels. It’s a chance to secure potential funding and make valuable connections in the industry.
Our network includes a diverse group of investors and angels with a keen interest in D2C startups. They’ll be available for interactions and potential investment opportunities during Demo Day.
The program is designed to be immersive. Expect to dedicate approximately X hours per week to fully engage with the content, assignments, and mentorship opportunities.
All sessions will be live interactions, this allows for real-time engagement with mentors and fellow founders, as well as flexibility for self-paced learning.
Participants will have access to a range of resources including pre-reads, live sessions, assignments, and curated service providers. You’ll also receive ongoing support from mentors and the D2C Insider community.